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United Nations Department of Economic and Social Affairs Sustainable Development

JVLAURNT/UPCYCLED

JVLAURNT (
Partnership
)
#SDGAction56692
    Description
    Description

    JVLAURNT is a New York City-based contemporary fashion brand dedicated to creating timeless, non-disposable pieces rooted in a vision of circularity. Focused on purpose-driven design and lifestyle functionality, JVLAURNT redefines slow fashion by crafting garments that prioritize quality, utility, and a commitment to responsible / small - batch production.  

    As part of its commitment to sustainability, JVLAURNT/UPCYCLED transforms pre-owned, thrifted garments into fresh, innovative designs. This initiative embodies JVLAURNT’s belief in the creative potential of upcycling and its mission to reduce waste while celebrating unique, reimagined styles. 

    JVLAURNT actively supports the United Nations Sustainable Development Goals (SDGs), aligning its initiatives with SDG 3 (Good Health and Well-being), 4 (Quality Education), 5 (Gender Equality), 10 (Reduced Inequalities), 12 (Responsible Consumption and Production), 16 (Peace, Justice and Strong Institutions), and 17 (Partnerships for the Goals). Through inclusive, circular fashion, meaningful community engagements, and collaborations with both creative and private sectors, JVLAURNT builds awareness and advocates for collective action toward sustainable development. 

    Jennifer Laurantius, founder and designer of JVLAURNT, also certified in Human Rights education, ensuring the highest standards of ethical accountability across all brand and initiative practices. Her commitment to social impact extends to educating and inspiring young creatives, fostering inclusive spaces for dialogue, and championing the transformative power of sustainable fashion. 

    Implementation of the Project/Activity

    JVLAURNT’s commitment to sustainability, inclusivity, and social impact is reflected through strategic achievements and engagements, including: 

    - February 2020: Awarded as one of the winning team in Adidas NYC’s Genderless and Upcycling Contest, showcasing innovative approaches to circular fashion.  

    - May 2023: Participated in a Circular Fashion Show at Bronx Community High School, featuring a Q&A and video demonstration on upcycling to inspire and educate local youth. 

    - August 2023: Participated in the True Colors Arts Festival, partnering with GPA Incorporated to support minority-owned businesses, local artists, and emerging youth talents. 

    - July 2023: Served as a fashion panelist at the Modern Day Wife Soirée En Blanc event in Los Angeles, promoting the values of upcycling and circular fashion. 

    - September 2023: Delivered insights as a guest speaker at the Stil Trust styling platform webinar, focusing on sustainable styling ideas.  

    - October 2024: Achieved certification as a Human Rights Consultant, enhancing JVLAURNT’s commitment to ethical standards and accountability. 

    - November 2024 (planned): Engaged as a virtual guest speaker at Manhattanville University Clark Center to discuss mental health, Sustainable Development Goals (SDGs), insights from the 2024 General Assembly’s Summit of the Future, and human rights. 

    - December 2024 (planned): Invited as a virtual guest speaker for the Modern Day Wife Webinar to explore the integration of SDGs within the fashion industry. 

    Arrangements for Capacity-Building and Technology Transfer

    JVLAURNT actively facilitates knowledge sharing across the fashion industry and its beneficiaries through participation in community events, educational discussions, and digital content focused on ethical and sustainable practices. By prioritizing partnerships with local small businesses, including nonprofit thrift stores, family-owned fabric shops, and women-owned boutiques, JVLAURNT strengthens community ties while promoting ethical sourcing and responsible production. Additionally, through collaborations with educational platforms and community organizations, JVLAURNT provides young creatives and emerging designers with insights in upcycling and circular fashion. These initiatives empower individuals and businesses within the industry to adopt sustainable methodologies, fostering a culture of creativity and ethical responsibility. 

    Coordination mechanisms

    JVLAURNT and JVLAURNT/UPCYCLED implement a holistic coordination mechanism to ensure that all practices and products align with ethical, sustainable, and community-oriented values. Key strategies and initiatives include: 

    - Resposible Sourcing: JVLAURNT strictly uses deadstock, readily available raw materials, or thrifted items, consciously avoiding the production of new raw materials. 

    - Intentional Design Development Process: Each piece is thoughtfully designed to be non-disposable, inclusive, and adaptable to various lifestyles. With a focus on functionality, convertibility, and transitional wear, JVLAURNT ensures that each product meets the needs of modern consumers while promoting longevity and sustainability. 

    - Empowering Partnerships: JVLAURNT collaborates with small, often women-owned local stores for its distribution channels, fostering support for local economies, small businesses, and women entrepreneurs. 

    - Educational Collaboration: By partnering with educational platforms, JVLAURNT inspires and guides young creatives and newcomers in the fashion industry, encouraging them to embrace sustainable and ethical practices from the very start of their careers. 

    - Ethical Production: Ensuring that all products are handmade or locally produced, JVLAURNT upholds a commitment to work-life balance, ethical standards, and a healthy work environment for everyone involved in the brand. 

    - Limited Batch Production: In alignment with the use of only deadstock or readily available materials, JVLAURNT emphasizes one-of-a-kind or small-batch production to maintain quality and exclusivity while reducing waste. 

    - Community Engagement: Through partnerships with other private sector organizations, JVLAURNT engages in community events focused on raising awareness and educating the public on collective actions to ensure safety, peace, justice, and wellness for all, including mental health advocacy. 

    Evaluation

    JVLAURNT remains dedicated to fostering positive change within the creative and youth communities through ongoing efforts in storytelling, creative innovation, and active social media engagement. By nurturing collaborations and partnerships, JVLAURNT aspires to inspire and uplift, consistently aligning its work with values of ethical practices, inclusivity, and impactful influence. 

    Partners

    Local private sectors and NGO’s, namely - 

    • The Gifted & Purposed Alliance 
    • Manhattanville University Clark Center 
    • The Stil Trust 
    • Modern Day Wife 

    Goal 4

    Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all

    Goal 4

    4.1

    By 2030, ensure that all girls and boys complete free, equitable and quality primary and secondary education leading to relevant and effective learning outcomes

    4.1.1

    Proportion of children and young people (a) in grades 2/3; (b) at the end of primary; and (c) at the end of lower secondary achieving at least a minimum proficiency level in (i) reading and (ii) mathematics, by sex

    4.1.2

    Completion rate (primary education, lower secondary education, upper secondary education)

    4.2

    By 2030, ensure that all girls and boys have access to quality early childhood development, care and pre-primary education so that they are ready for primary education

    4.2.1

    Proportion of children aged 24–59 months who are developmentally on track in health, learning and psychosocial well-being, by sex

    4.2.2

    Participation rate in organized learning (one year before the official primary entry age), by sex

    4.3

    By 2030, ensure equal access for all women and men to affordable and quality technical, vocational and tertiary education, including university

    4.3.1

    Participation rate of youth and adults in formal and non-formal education and training in the previous 12 months, by sex

    4.4

    By 2030, substantially increase the number of youth and adults who have relevant skills, including technical and vocational skills, for employment, decent jobs and entrepreneurship

    4.4.1

    Proportion of youth and adults with information and communications technology (ICT) skills, by type of skill

    4.5

    By 2030, eliminate gender disparities in education and ensure equal access to all levels of education and vocational training for the vulnerable, including persons with disabilities, indigenous peoples and children in vulnerable situations
    4.5.1

    Parity indices (female/male, rural/urban, bottom/top wealth quintile and others such as disability status, indigenous peoples and conflict-affected, as data become available) for all education indicators on this list that can be disaggregated

    4.6

    By 2030, ensure that all youth and a substantial proportion of adults, both men and women, achieve literacy and numeracy

    4.6.1

    Proportion of population in a given age group achieving at least a fixed level of proficiency in functional (a) literacy and (b) numeracy skills, by sex

    4.7

    By 2030, ensure that all learners acquire the knowledge and skills needed to promote sustainable development, including, among others, through education for sustainable development and sustainable lifestyles, human rights, gender equality, promotion of a culture of peace and non-violence, global citizenship and appreciation of cultural diversity and of culture’s contribution to sustainable development

    4.7.1

    Extent to which (i) global citizenship education and (ii) education for sustainable development are mainstreamed in (a) national education policies; (b) curricula; (c) teacher education and (d) student assessment

    4.a

    Build and upgrade education facilities that are child, disability and gender sensitive and provide safe, non-violent, inclusive and effective learning environments for all

    4.a.1

    Proportion of schools offering basic services, by type of service

    4.b

    By 2020, substantially expand globally the number of scholarships available to developing countries, in particular least developed countries, small island developing States and African countries, for enrolment in higher education, including vocational training and information and communications technology, technical, engineering and scientific programmes, in developed countries and other developing countries
    4.b.1

    Volume of official development assistance flows for scholarships by sector and type of study

    4.c

    By 2030, substantially increase the supply of qualified teachers, including through international cooperation for teacher training in developing countries, especially least developed countries and small island developing States

    4.c.1

    Proportion of teachers with the minimum required qualifications, by education level

    Goal 12

    Ensure sustainable consumption and production patterns

    Goal 12

    12.1

    Implement the 10-Year Framework of Programmes on Sustainable Consumption and Production Patterns, all countries taking action, with developed countries taking the lead, taking into account the development and capabilities of developing countries

    12.1.1

    Number of countries developing, adopting or implementing policy instruments aimed at supporting the shift to sustainable consumption and production

    12.2

    By 2030, achieve the sustainable management and efficient use of natural resources

    12.2.1

    Material footprint, material footprint per capita, and material footprint per GDP

    12.2.2

    Domestic material consumption, domestic material consumption per capita, and domestic material consumption per GDP

    12.3

    By 2030, halve per capita global food waste at the retail and consumer levels and reduce food losses along production and supply chains, including post-harvest losses

    12.3.1

    (a) Food loss index and (b) food waste index

    12.4

    By 2020, achieve the environmentally sound management of chemicals and all wastes throughout their life cycle, in accordance with agreed international frameworks, and significantly reduce their release to air, water and soil in order to minimize their adverse impacts on human health and the environment

    12.4.1
    Number of parties to international multilateral environmental agreements on hazardous waste, and other chemicals that meet their commitments and obligations in transmitting information as required by each relevant agreement
    12.4.2

    (a) Hazardous waste generated per capita; and (b) proportion of hazardous waste treated, by type of treatment

    12.5

    By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse

    12.5.1

    National recycling rate, tons of material recycled

    12.6

    Encourage companies, especially large and transnational companies, to adopt sustainable practices and to integrate sustainability information into their reporting cycle

    12.6.1
    Number of companies publishing sustainability reports

    12.7

    Promote public procurement practices that are sustainable, in accordance with national policies and priorities

    12.7.1

    Number of countries implementing sustainable public procurement policies and action plans

    12.8

    By 2030, ensure that people everywhere have the relevant information and awareness for sustainable development and lifestyles in harmony with nature

    12.8.1

    Extent to which (i) global citizenship education and (ii) education for sustainable development are mainstreamed in (a) national education policies; (b) curricula; (c) teacher education; and (d) student assessment

    12.a

    Support developing countries to strengthen their scientific and technological capacity to move towards more sustainable patterns of consumption and production

    12.a.1

    Installed renewable energy-generating capacity in developing and developed countries (in watts per capita)

    12.b

    Develop and implement tools to monitor sustainable development impacts for sustainable tourism that creates jobs and promotes local culture and products

    12.b.1

    Implementation of standard accounting tools to monitor the economic and environmental aspects of tourism sustainability

    12.c

    Rationalize inefficient fossil-fuel subsidies that encourage wasteful consumption by removing market distortions, in accordance with national circumstances, including by restructuring taxation and phasing out those harmful subsidies, where they exist, to reflect their environmental impacts, taking fully into account the specific needs and conditions of developing countries and minimizing the possible adverse impacts on their development in a manner that protects the poor and the affected communities

    12.c.1

    Amount of fossil-fuel subsidies (production and consumption) per unit of GDP

    Goal 17

    Strengthen the means of implementation and revitalize the Global Partnership for Sustainable Development

    Goal 17

    17.1

    Strengthen domestic resource mobilization, including through international support to developing countries, to improve domestic capacity for tax and other revenue collection

    17.1.1
    Total government revenue as a proportion of GDP, by source
    17.1.2
    Proportion of domestic budget funded by domestic taxes

    17.2

    Developed countries to implement fully their official development assistance commitments, including the commitment by many developed countries to achieve the target of 0.7 per cent of ODA/GNI to developing countries and 0.15 to 0.20 per cent of ODA/GNI to least developed countries; ODA providers are encouraged to consider setting a target to provide at least 0.20 per cent of ODA/GNI to least developed countries

    17.2.1
    Net official development assistance, total and to least developed countries, as a proportion of the Organization for Economic Cooperation and Development (OECD) Development Assistance Committee donors’ gross national income (GNI)

    17.3

    Mobilize additional financial resources for developing countries from multiple sources

    17.3.1

    Additional financial resources mobilized for developing countries from multiple sources 

    17.3.2
    Volume of remittances (in United States dollars) as a proportion of total GDP

    17.4

    Assist developing countries in attaining long-term debt sustainability through coordinated policies aimed at fostering debt financing, debt relief and debt restructuring, as appropriate, and address the external debt of highly indebted poor countries to reduce debt distress

    17.4.1
    Debt service as a proportion of exports of goods and services

    17.5

    Adopt and implement investment promotion regimes for least developed countries

    17.5.1

    Number of countries that adopt and implement investment promotion regimes for developing countries, including the least developed countries

    17.6

    Enhance North-South, South-South and triangular regional and international cooperation on and access to science, technology and innovation and enhance knowledge sharing on mutually agreed terms, including through improved coordination among existing mechanisms, in particular at the United Nations level, and through a global technology facilitation mechanism

    17.6.1

     Fixed broadband subscriptions per 100 inhabitants, by speed

    17.7

    Promote the development, transfer, dissemination and diffusion of environmentally sound technologies to developing countries on favourable terms, including on concessional and preferential terms, as mutually agreed

    17.7.1

    Total amount of funding for developing countries to promote the development, transfer, dissemination and diffusion of environmentally sound technologies

    17.8

    Fully operationalize the technology bank and science, technology and innovation capacity-building mechanism for least developed countries by 2017 and enhance the use of enabling technology, in particular information and communications technology

    17.8.1
    Proportion of individuals using the Internet

    17.9

    Enhance international support for implementing effective and targeted capacity-building in developing countries to support national plans to implement all the Sustainable Development Goals, including through North-South, South-South and triangular cooperation

    17.9.1

    Dollar value of financial and technical assistance (including through North-South, South‑South and triangular cooperation) committed to developing countries

    17.10

    Promote a universal, rules-based, open, non-discriminatory and equitable multilateral trading system under the World Trade Organization, including through the conclusion of negotiations under its Doha Development Agenda

    17.10.1
    Worldwide weighted tariff-average

    17.11

    Significantly increase the exports of developing countries, in particular with a view to doubling the least developed countries’ share of global exports by 2020

    17.11.1

    Developing countries’ and least developed countries’ share of global exports

    17.12

    Realize timely implementation of duty-free and quota-free market access on a lasting basis for all least developed countries, consistent with World Trade Organization decisions, including by ensuring that preferential rules of origin applicable to imports from least developed countries are transparent and simple, and contribute to facilitating market access

    17.12.1

    Weighted average tariffs faced by developing countries, least developed countries and small island developing States

    17.13

    Enhance global macroeconomic stability, including through policy coordination and policy coherence

    17.13.1
    Macroeconomic Dashboard

    17.14

    Enhance policy coherence for sustainable development

    17.14.1
    Number of countries with mechanisms in place to enhance policy coherence of sustainable development

    17.15

    Respect each country’s policy space and leadership to establish and implement policies for poverty eradication and sustainable development 

    17.15.1
    Extent of use of country-owned results frameworks and planning tools by providers of development cooperation

    17.16

    Enhance the Global Partnership for Sustainable Development, complemented by multi-stakeholder partnerships that mobilize and share knowledge, expertise, technology and financial resources, to support the achievement of the Sustainable Development Goals in all countries, in particular developing countries

    17.16.1

    Number of countries reporting progress in multi-stakeholder development effectiveness monitoring frameworks that support the achievement of the Sustainable Development Goals

    17.17

    Encourage and promote effective public, public-private and civil society partnerships, building on the experience and resourcing strategies of partnerships 

    17.17.1

    Amount in United States dollars committed to public-private partnerships for infrastructure

    17.18

    By 2020, enhance capacity-building support to developing countries, including for least developed countries and small island developing States, to increase significantly the availability of high-quality, timely and reliable data disaggregated by income, gender, age, race, ethnicity, migratory status, disability, geographic location and other characteristics relevant in national contexts

    17.18.1

    Statistical capacity indicators

    17.18.2
    Number of countries that have national statistical legislation that complies with the Fundamental Principles of Official Statistics
    17.18.3

    Number of countries with a national statistical plan that is fully funded and under implementation, by source of funding

    17.19

    By 2030, build on existing initiatives to develop measurements of progress on sustainable development that complement gross domestic product, and support statistical capacity-building in developing countries

    17.19.1
    Dollar value of all resources made available to strengthen statistical capacity in developing countries
    17.19.2

    Proportion of countries that (a) have conducted at least one population and housing census in the last 10 years; and (b) have achieved 100 per cent birth registration and 80 per cent death registration

    Name Description

    Inspiring creative youth leaders in pursuing creative careers through circular fashion showcase, demo, and Q&A

    In-kind contribution
    Circular fashion showcase and Q&A at the Bronx High School to inspire students to pursue creative careers and circular fashion
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    Action Network
    Conscious Fashion and Lifestyle Network
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    Timeline
    18 May 2023 (start date)
    18 May 2023 (date of completion)
    Entity
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    SDGs
    Geographical coverage
    New York City
    Other beneficiaries

    The beneficiaries of JVLAURNT’s initiatives include emerging creatives, youth communities, and local small businesses (Non - profit thrift stores, family - owned fabric stores, local garment workers, small boutiques) who gain valuable support and inspiration in embracing sustainable practices. Through educational collaborations and mentorship, young creatives are empowered to explore ethical pathways in fashion. Additionally, JVLAURNT’s partnerships with women-owned local stores contribute to economic growth and visibility for small businesses. The broader community benefits from increased awareness around responsible consumption, upcycling, and inclusive design, fostering a shared commitment to our global goals. 

    More information
    Countries
    United States of America
    United States of America
    Contact Information

    Jennifer Laurantius, Designer/Founder