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United Nations Department of Economic and Social Affairs Sustainable Development

Transcultura: Integrating Cuba, the Caribbean and the European Union through Culture and Creativity

UNESCO Office in Havana (
Intergovernmental organization
)
#SDGAction54450
Description
Description

The Transcultura programme is a five-year regional initiative implemented by UNESCO and funded by the European Union. It aims at deepening cultural integration in the Caribbean and strengthening cooperation in the Caribbean and with the European Union. It does so by professionalizing the cultural and creative sector in the Caribbean and creating opportunities for entrepreneurship. It targets young professionals in the cultural and creative sector, between the ages of 18 and 35, from the 17 Member States of the Caribbean Community (CARICOM), the Caribbean Forum (CARIFORUM) and the Organization of Eastern Caribbean States (OECS), all of which are SIDS.

Implementation of the Project/Activity

The Programme is structured around two complementary outcomes: i) capacity building to strengthen professionalization in the cultural and creative sectors and ii) generating new opportunities for socioeconomic development and cultural cooperation. Both contribute to the overall objective of stronger cultural and socio-economic integration within the linguistically diverse Caribbean region.
The first outcome is achieved through the establishment of a Caribbean Cultural Training Hub, bringing together seven educational institutions from all over the Caribbean, and the related development and delivery of online and face-to-face capacity-building courses in different areas related to the cultural and creative industries, in three languages (English, French and Spanish). Building upon the ongoing restoration of the Santa Clara Convent being carried out by the Office of the Historian of the City of Havana, the Programme provides technical assistance and complementary funding for the acquisition of materials to ensure its completion. Following its restoration, the Santa Clara Convent will serve as a training venue for the Cultural Training Hub. Procurement of technical equipment is conducted in the context of the programme in order to offer quality training and reinforce the practical application of the knowledge and skills developed through the course offerings.
In addition to the Caribbean Cultural Training Hub, Massive Open Online Courses on the cultural and creative industries are developed, with the purpose to strengthen knowledge, skills and abilities of as many young people as possible and to ensure the sustainability of the programme.
The second outcome is achieved by:
a) Fostering cultural entrepreneurship and innovation through the implementation of an incubator programme and the delivery of capacity-building on project proposal development and grant proposal writing;
b) Promoting cultural exchange and cooperation in the Caribbean and between the region and the European Union through twinnings, exchanges and joint actions; and
c) Enhancing capacities for Caribbean tourism destination management to generate opportunities for regional integration and sustainable cultural tourism.
All activities supported by the Transcultura programme must have a regional scope, namely allow the participation of beneficiaries from the three linguistic areas of the programme and be implemented in different countries.
The Programme engages authorities in charge of culture and tourism to facilitate its implementation and sustainability. European governments and institutions, cooperate within the components of the Programme.
The cultural and creative industries included within the scope of the Transcultura Programme have been defined based on those included in the UNESCO 2009 Framework for Cultural Statistics.

Arrangements for Capacity-Building and Technology Transfer

The Caribbean Cultural Training Hub implements a capacity building programme on thematic areas. These areas include restoration, conservation, management and valuing of tangible cultural heritage; safeguarding and valuing of intangible cultural heritage; and the creative industries (music, performing arts, cinema, fashion and others); in addition to courses on gender equality, marketing and project proposal development.
Regional training needs have been identified based on consultations with experts from all over the region. Based on their comparative advantages and expertise, participating institutions have then developed training courses. Caribbean Cultural Training Hub member institutions develop and implement offerings and materials in Spanish, English and French, according to demand, and ensure that course offerings take the Caribbean context into consideration.
Enhancement of infrastructure and equipment of participating institutions is provided to support the Cuban government’s efforts to offer quality training, host regional and Cuban beneficiaries, and reinforce the practical application of the knowledge and skills developed through the course offerings. In addition to improving institutional capacities to deliver training courses, restoration of infrastructure – especially in the Santa Clara Convent – also directly benefits the surrounding community and its residents.
A scholarship programme has been developed to enhance regional mobility and access to the Cultural Training Hub. Recipients of training scholarships will commit to promote knowledge sharing and exchange on course subjects through advocacy, media or other visibility activities or, when feasible, replicate the training or parts of the training. In addition, they are encouraged to apply for project funding through the ACP EU Culture Programme and other funding sources and to develop partnerships with relevant regional and European actors.
Technology transfer takes place in the form of the provision of a digital platform to host Massive Open Online Courses (MOOC) in different subjects related to the cultural and creative industries, but also in terms of dedicated capacity-building on digital education methodologies, as well as the development of online educational resources.

Coordination mechanisms

The Transcultura programme foresees three coordination mechanisms:
1) The Steering Committee, which oversees and approves the general direction and activities of the Programme and reviews its performance, identifies opportunities and risks, and ensures the coherence of overall implementation. It meets annually and brings together representatives from the: UNESCO Regional Office for Culture in Latin America and the Caribbean; European Commission; Delegation of the European Union in Cuba; UNESCO Kingston Cluster Office for the Caribbean; Ministry of Culture of the Republic of Cuba; Office of the Historian of the City of Havana; and University of the West Indies.
2) The Coordination Committee, which monitors programme implementation on an ongoing basis, meets once every three months and brings together representatives of the four programme implementing partners: the UNESCO Regional Office for Culture in Latin America and the Caribbean, the Ministry of Culture of the Republic of Cuba, the Office of the Historian of the City of Havana and the Cuban National Commission for UNESCO;
3) The Caribbean Cultural Training Hub Board, which has the mission of coordinating and making decisions relative to the functioning and scope of the Caribbean Cultural Training Hub, including academic management, coordination and communication between institutions, monitoring and reporting, and sustainability of the Hub. It meets once every three months and brings together representatives of institutions with an educational/training scope that form part of the Hub, namely the International Film and Television School (EICTV), the University of the Arts (ISA), the Higher Institute of Design (ISDi), the San Gerónimo de La Habana University College, the Gaspar Melchor de Jovellanos Workshop School, the Santa Clara College for Training in the Arts and Restoration Trades of Cuba and the Caribbean and the University of the West Indies.
Ad-hoc coordination mechanisms also exist, such as meetings with representatives of each of the 17 beneficiary countries or European Union Member States.

False
Action Network
Small Island Developing States
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Timeline
01 January 2020 (start date)
31 December 2024 (date of completion)
Entity
UNESCO Office in Havana
SDGs
Countries
N/A
SIDS regions
  1. Caribbean
Samoa pathway priority area
  1. Sustained and Sustainable, Inclusive and Equitable Economic Growth with Decent Work for All
  2. Gender Equality and Women’s Empowerment
Contact Information

Alessandra, Senior Programme Coordinator