PIE Factory x Community Gardens
PIE Factory
(
Private sector
)
#SDGAction48504
Description
Working to change the world of events and experiences in fashion to promote positive impact SDG led initiatives through sustainable live activations and funding community projects measured against the SDGs.
Through experiential activations/events (clients include, Burberry, Selfridges, & L’Occitane), brands can promote positive messages on environmental and social issues directly impacted by their organisations. PIE Factory not only ensure that these experiential events are created in a sustainable manner, looking at the whole lifecycle of the project and the potential positive impact legacy, but also assess the claims being made by brands to provide authentic marketing in line with the actual impacts of the organisation and campaign related to the SDGs.
PIE Factory provide 100% of the funding and resources for Non-Profit affiliate Community Gardens to undertake community projects addressing environmental and social concerns. Once up and running, each Community Gardens project has a set of environmental and/or social KPI’s which are measured over the project duration and communicated on through the framework of the 17 SDGs and 169 associated targets.
PIE Factory work with fashion brands across the globe on high profile SDG led activations. A set percentage of profits from each project are then placed into Community Gardens projects, focussed on reducing social inequality and building sustainable communities, again, measuring impact through the SDGs.
PIE Factory are committed to give a minimum of 1% of all revenue (not just profit) to our Community Gardens projects aligned to the SDGs. The first Community Gardens project in London is “214 Space” a resident led hub set up in the aftermath of the Grenfell fire to support local people’s health, wellbeing and empowerment. The Community Gardens funding from PIE Factory projects is providing 100% of the funds for a new space that: Improves the experience of well-being of staff, volunteers and service users using the centre; Provides space for staff, volunteers and service users to rest in a welcoming environment; Enhances a sense of community at the centre; Encourages behaviour change around taking care of greenery and community staff. The project went live in August 2020 and will be fully realised by summer 2023. Exact data will be provided once the project has been running a full year but the free to access site is due to be used 364 days a year and be in constant use by the local community.
Each PIE Factory project takes fashion brands through the process of measuring positive impact against the SDGs when undertaking brand activations. The Community Gardens work with local community groups and NGOs to fund projects, educating and training volunteers on each project and measuring impact against the SDGs.
Funded by Community Gardens, PIE Factory have provided a reusable modular exhibition stand to City Harvest London, an NGO established to distribute free food around London to those who need it most. The exhibition stand allows City Harvest London to exhibit twice a month every month for free throughout 2023 and beyond, raising awareness and gaining further donations to continue their work.
Governed by PIE Factory to design, create and manage SDG led sustainability activations. Community Gardens, established as a separate entity, are then directly funded to undertake philanthropic community work guided by the SDGs.
The team is led by a dedicated Community Gardens funded lead who can call on the experiential and sustainability experts at PIE Factory to undertake work as a set time allocation (5%) of their full time PIE Factory roles.
Community Gardens
SDGS & Targets
Goal 11
Make cities and human settlements inclusive, safe, resilient and sustainable
11.1
By 2030, ensure access for all to adequate, safe and affordable housing and basic services and upgrade slums
11.1.1
Proportion of urban population living in slums, informal settlements or inadequate housing
11.2
11.2.1
Proportion of population that has convenient access to public transport, by sex, age and persons with disabilities
11.3
11.3.1
Ratio of land consumption rate to population growth rate
11.3.2
Proportion of cities with a direct participation structure of civil society in urban planning and management that operate regularly and democratically
11.4
Strengthen efforts to protect and safeguard the world’s cultural and natural heritage
11.4.1
Total per capita expenditure on the preservation, protection and conservation of all cultural and natural heritage, by source of funding (public, private), type of heritage (cultural, natural) and level of government (national, regional, and local/municipal)
11.5
By 2030, significantly reduce the number of deaths and the number of people affected and substantially decrease the direct economic losses relative to global gross domestic product caused by disasters, including water-related disasters, with a focus on protecting the poor and people in vulnerable situations
11.5.1
Number of deaths, missing persons and directly affected persons attributed to disasters per 100,000 population
11.5.2
Direct economic loss attributed to disasters in relation to global domestic product (GDP)
11.5.3
(a) Damage to critical infrastructure and (b) number of disruptions to basic services, attributed to disasters
11.6
By 2030, reduce the adverse per capita environmental impact of cities, including by paying special attention to air quality and municipal and other waste management
11.6.1
Proportion of municipal solid waste collected and managed in controlled facilities out of total municipal waste generated, by cities
11.6.2
Annual mean levels of fine particulate matter (e.g. PM2.5 and PM10) in cities (population weighted)
11.7
11.7.1
Average share of the built-up area of cities that is open space for public use for all, by sex, age and persons with disabilities
11.7.2
Proportion of persons victim of non-sexual or sexual harassment, by sex, age, disability status and place of occurrence, in the previous 12 months
11.a
Support positive economic, social and environmental links between urban, peri-urban and rural areas by strengthening national and regional development planning
11.a.1
Number of countries that have national urban policies or regional development plans that (a) respond to population dynamics; (b) ensure balanced territorial development; and (c) increase local fiscal space
11.b
By 2020, substantially increase the number of cities and human settlements adopting and implementing integrated policies and plans towards inclusion, resource efficiency, mitigation and adaptation to climate change, resilience to disasters, and develop and implement, in line with the Sendai Framework for Disaster Risk Reduction 2015-2030, holistic disaster risk management at all levels
11.b.1
Number of countries that adopt and implement national disaster risk reduction strategies in line with the Sendai Framework for Disaster Risk Reduction 2015–2030
11.b.2
Proportion of local governments that adopt and implement local disaster risk reduction strategies in line with national disaster risk reduction strategies
11.c
Support least developed countries, including through financial and technical assistance, in building sustainable and resilient buildings utilizing local materials
Goal 12
Ensure sustainable consumption and production patterns
12.1
Implement the 10-Year Framework of Programmes on Sustainable Consumption and Production Patterns, all countries taking action, with developed countries taking the lead, taking into account the development and capabilities of developing countries
12.1.1
Number of countries developing, adopting or implementing policy instruments aimed at supporting the shift to sustainable consumption and production
12.2
By 2030, achieve the sustainable management and efficient use of natural resources
12.2.1
Material footprint, material footprint per capita, and material footprint per GDP
12.2.2
Domestic material consumption, domestic material consumption per capita, and domestic material consumption per GDP
12.3
By 2030, halve per capita global food waste at the retail and consumer levels and reduce food losses along production and supply chains, including post-harvest losses
12.3.1
(a) Food loss index and (b) food waste index
12.4
By 2020, achieve the environmentally sound management of chemicals and all wastes throughout their life cycle, in accordance with agreed international frameworks, and significantly reduce their release to air, water and soil in order to minimize their adverse impacts on human health and the environment
12.4.1
12.4.2
(a) Hazardous waste generated per capita; and (b) proportion of hazardous waste treated, by type of treatment
12.5
By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse
12.5.1
National recycling rate, tons of material recycled
12.6
Encourage companies, especially large and transnational companies, to adopt sustainable practices and to integrate sustainability information into their reporting cycle
12.6.1
12.7
Promote public procurement practices that are sustainable, in accordance with national policies and priorities
12.7.1
Number of countries implementing sustainable public procurement policies and action plans
12.8
By 2030, ensure that people everywhere have the relevant information and awareness for sustainable development and lifestyles in harmony with nature
12.8.1
Extent to which (i) global citizenship education and (ii) education for sustainable development are mainstreamed in (a) national education policies; (b) curricula; (c) teacher education; and (d) student assessment
12.a
Support developing countries to strengthen their scientific and technological capacity to move towards more sustainable patterns of consumption and production
12.a.1
Installed renewable energy-generating capacity in developing and developed countries (in watts per capita)
12.b
Develop and implement tools to monitor sustainable development impacts for sustainable tourism that creates jobs and promotes local culture and products
12.b.1
Implementation of standard accounting tools to monitor the economic and environmental aspects of tourism sustainability
12.c
Rationalize inefficient fossil-fuel subsidies that encourage wasteful consumption by removing market distortions, in accordance with national circumstances, including by restructuring taxation and phasing out those harmful subsidies, where they exist, to reflect their environmental impacts, taking fully into account the specific needs and conditions of developing countries and minimizing the possible adverse impacts on their development in a manner that protects the poor and the affected communities
12.c.1
Amount of fossil-fuel subsidies (production and consumption) per unit of GDP
SDG 14 targets covered
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Deliverables & Timeline
Complete Grenfell Tower Community project
Resources mobilized
Partnership Progress
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- Europe
- North America
- Global
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Contact Information
Mia Marks, Marketing and Brand Specialist