We Mind Initiative
Maren Jewellery
(
Private sector
)
#SDGAction54906
Description
The "We Mind" initiative by Maren Jewellery is a commitment to mindfulness, sustainability, and responsibility in the design and production of their jewelry. Through the use of recycled materials, eco-friendly practices, and transparent sourcing, they aim to create beautiful pieces that reflect their values and contribute to a better world. By prioritizing mindfulness in their approach to design, production, and transparency, they invite customers to join them in their journey towards creating jewelry that aligns with their principles of ethical and sustainable living.
Our WeMind initiative is based on various sustainable standards and research. The jewelry sector in particular is heavily affected by problems, which is why we recognize our responsibility to respect human rights and not contribute to conflicts. On the one hand, we have referred to the Sustainable Development Goals, on the other hand to various studies and papers on the impact of gold and diamond mining and jewelry manufacturing worldwide, which can be found in our Sustainability Report. In addition, the Maren Jewellery WeMind Initiative fully complies with the OECD Due Diligence Guidance for Responsible Supply Chains of Minerals from conflict-affected and high-risk areas. Due to the exclusive use of recycled minerals or lab-grown diamonds/gemstones, we exclude any sourcing from conflict-affected and high-risk areas (CAHRAs).
The WeMind initiative is an open resource available on the Maren Jewellery website. Our initiative enables other jewelry companies to explore what is possible, find new sustainable options for their business practices and thereby encourage industry-wide learning and collaboration. It also helps our customers to educate themselves and gain knowledge about jewelry manufacturing practices and their impact on our environment. As a result, the impact can be critically questioned, and a sustainable change can be brought about in other jewelry companies.
The WeMind initiative is governed by Helge Maren, the founder of Maren Jewellery. Helge ensures that every aspect of Maren Jewellery's operations and partnerships are aligned with the goals of the initiative by implementing specific strategies and platforms to foster sustainable collaboration. She uses the Sustainable Development Goals to guide the initiative, the Maren Jewellery B-Corp certification, the Responsible Jewellery certification and the German government's Responsible Gold Initiative workshops which develops responsible guidelines for handling gold.
We carry out an annual self-assessment as part of our sustainability report and our due diligence report. Both reports give us important insights into our sustainable performance and areas where we can improve. For us, both the WeMind initiative and the sustainability report are tools for our continuous growth, to further develop our sustainability and also to find new options for sustainable practices.
Maren Jewellery
SDGS & Targets
Goal 12
Ensure sustainable consumption and production patterns
12.1
Implement the 10-Year Framework of Programmes on Sustainable Consumption and Production Patterns, all countries taking action, with developed countries taking the lead, taking into account the development and capabilities of developing countries
12.1.1
Number of countries developing, adopting or implementing policy instruments aimed at supporting the shift to sustainable consumption and production
12.2
By 2030, achieve the sustainable management and efficient use of natural resources
12.2.1
Material footprint, material footprint per capita, and material footprint per GDP
12.2.2
Domestic material consumption, domestic material consumption per capita, and domestic material consumption per GDP
12.3
By 2030, halve per capita global food waste at the retail and consumer levels and reduce food losses along production and supply chains, including post-harvest losses
12.3.1
(a) Food loss index and (b) food waste index
12.4
By 2020, achieve the environmentally sound management of chemicals and all wastes throughout their life cycle, in accordance with agreed international frameworks, and significantly reduce their release to air, water and soil in order to minimize their adverse impacts on human health and the environment
12.4.1
12.4.2
(a) Hazardous waste generated per capita; and (b) proportion of hazardous waste treated, by type of treatment
12.5
By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse
12.5.1
National recycling rate, tons of material recycled
12.6
Encourage companies, especially large and transnational companies, to adopt sustainable practices and to integrate sustainability information into their reporting cycle
12.6.1
12.7
Promote public procurement practices that are sustainable, in accordance with national policies and priorities
12.7.1
Number of countries implementing sustainable public procurement policies and action plans
12.8
By 2030, ensure that people everywhere have the relevant information and awareness for sustainable development and lifestyles in harmony with nature
12.8.1
Extent to which (i) global citizenship education and (ii) education for sustainable development are mainstreamed in (a) national education policies; (b) curricula; (c) teacher education; and (d) student assessment
12.a
Support developing countries to strengthen their scientific and technological capacity to move towards more sustainable patterns of consumption and production
12.a.1
Installed renewable energy-generating capacity in developing and developed countries (in watts per capita)
12.b
Develop and implement tools to monitor sustainable development impacts for sustainable tourism that creates jobs and promotes local culture and products
12.b.1
Implementation of standard accounting tools to monitor the economic and environmental aspects of tourism sustainability
12.c
Rationalize inefficient fossil-fuel subsidies that encourage wasteful consumption by removing market distortions, in accordance with national circumstances, including by restructuring taxation and phasing out those harmful subsidies, where they exist, to reflect their environmental impacts, taking fully into account the specific needs and conditions of developing countries and minimizing the possible adverse impacts on their development in a manner that protects the poor and the affected communities
12.c.1
Amount of fossil-fuel subsidies (production and consumption) per unit of GDP
SDG 14 targets covered
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Deliverables & Timeline
Resources mobilized
Partnership Progress
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Timeline
Entity
SDGs
Region
- Europe
Geographical coverage
Other beneficiaries
All stakeholders, such as our customers and partners of Maren Jewellery, benefit from this initiative. On the one hand, it ensures that our work and our products are in line with our sustainable WeMind goals, which are based on the Sustainable Development Goals. And secondly, it helps our partners to act more sustainably. In addition, the WeMind initiative serves as an inspirational model for other jewelers and is a catalyst for the wider adoption of sustainable practices in the industry.
More information
Countries
Contact Information
Helge Maren Hauptmann, Mrs