White Ribbon Campaign Pakistan
Description
Strong Men are Gentlemen
The idea that masculinity is antithetical to physical force against women. Rather than oppressing those who are physically weaker, it lies in respect for others’ rights. White Ribbon uses non-traditional communication tools to promote the ideology of “Strong Men are Gentlemen” through power sports events like Boxing, Arm Wrestling etc., where winning depends almost entirely on one’s physical strength.
Workmen’s Life—Poorest of the Poor Men
The purpose of these initiatives is the reassurance that their involvement in curbing VAW can ensure more aware, peaceful, productive and rewarding lives. To address the menace of violence at all levels, the workers are sensitized on both domestic violence and workplace harassment.
Youth Leadership Program
To promote a positive change in the youth of this country in this time of rising intolerance, White Ribbon has involved students in various aspects of the campaign under its Youth Leadership Program. The objective of engaging youngsters is to give them understanding of VAW and women’s rights at the early age, so they can prevent violation of women’s rights in their future lives.
Media Engagement
To make the initiative of gender sensitization of the media a sustainable effort, a network of media alumni has also been set up, and so far most of the journalists who are involved in the engagement process have become active members of the White Ribbon Media Alumni. The main objective of this network is to promote the concept of gender sensitive reporting within media, and to advocate women’s rights through articles, news reports and features.
One Million Signature Campaign
White Ribbon is running the ‘One Million Signature Campaign’ asking men from all walks of life to pledge their allegiance to eradicate violence against women in every possible form. It is a reassurance to oneself that, “By wearing the white ribbon, I pledge never to commit, never to excuse, and never to remain silent about violence against women. (http://www.whiteribbon.org.pk/one-million/index.php)
Public-Social-Private Partnership
White Ribbon Campaign believes on the ideology of working together with government as partner based on the model of public-social-private partnership: state being the prime responsible for social development can provide enabling environment and space and we as a social development organization can implement the development agenda of government more economically, efficiently and effectively at the grass roots level.
Vision<br />
To create awareness, particularly amongst men and boys and generally in the public at large, regarding injustice towards women and violation of women's rights. The aim is the establishment of a society where men and women live in harmony, with mutual respect and peace fulfilling each other’s’ rights with women feeling secure and unthreatened within or outside the family. <br />
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Top 10 Reasons for working with Men and Boys<br />
• Gender-based violence continues to be a problem in communities across the world. Until everyone including men recognizes their responsibility to end violence, the health and safety of women and girls will continue to be at risk.<br />
• Gender violence needs to be approached as a men’s issue. Overwhelmingly it is men who hurt women. <br />
• Women want and need male allies to join them in their stand against violence.<br />
• Most men respect women and do not agree with violence against women. They need education and support to mobilize for change.<br />
• The efforts of men already working to stop violence will be strengthened with new male allies at their side.<br />
• Men are not born violent. <br />
• Men can stop violence! They can choose not to perpetrate acts of violence and challenge those men who do. <br />
• Men also suffer as victims of male violence.<br />
• Men and boys listen to their peers – we need to mobilize men and boys to talk to each other about respect for women and girls, and share information about violence prevention with other men in their families, workplaces, and communities.<br />
• Many men hold positions of power as decision makers and opinion leaders in their communities. <br />
1. Strong Men are Gentlemen<br />
The ideology ‘Strong Men are Gentlemen’ is based on the notion – and its subsequent dispelling – that masculine prowess lies in violent demonstration of one’s physical strength. <br />
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2. Workmen’s Life—Poorest of the Poor Men<br />
The highest rate of violence against women has been reported among the large labor class of the country. <br />
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3. Youth Leadership Program <br />
The present cohort of youth in Pakistan is the largest in the country’s history with the next up expected to outsize it. <br />
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4. Media Engagement<br />
Keeping in mind the value of campaigning through print and electronic media, White Ribbon has successfully engaged journalists from all over the country.
SDGS & Targets
Goal 5
Achieve gender equality and empower all women and girls
5.1
End all forms of discrimination against all women and girls everywhere
5.1.1
Whether or not legal frameworks are in place to promote, enforce and monitor equality and non‑discrimination on the basis of sex
5.2
5.2.1
Proportion of ever-partnered women and girls aged 15 years and older subjected to physical, sexual or psychological violence by a current or former intimate partner in the previous 12 months, by form of violence and by age
5.2.2
Proportion of women and girls aged 15 years and older subjected to sexual violence by persons other than an intimate partner in the previous 12 months, by age and place of occurrence
5.3
5.3.1
Proportion of women aged 20-24 years who were married or in a union before age 15 and before age 18
5.3.2
Proportion of girls and women aged 15-49 years who have undergone female genital mutilation/cutting, by age
5.4
Recognize and value unpaid care and domestic work through the provision of public services, infrastructure and social protection policies and the promotion of shared responsibility within the household and the family as nationally appropriate
5.4.1
Proportion of time spent on unpaid domestic and care work, by sex, age and location
5.5
Ensure women’s full and effective participation and equal opportunities for leadership at all levels of decision-making in political, economic and public life
5.5.1
Proportion of seats held by women in (a) national parliaments and (b) local governments
5.5.2
Proportion of women in managerial positions
5.6
Ensure universal access to sexual and reproductive health and reproductive rights as agreed in accordance with the Programme of Action of the International Conference on Population and Development and the Beijing Platform for Action and the outcome documents of their review conferences
5.6.1
Proportion of women aged 15-49 years who make their own informed decisions regarding sexual relations, contraceptive use and reproductive health care
5.6.2
Number of countries with laws and regulations that guarantee full and equal access to women and men aged 15 years and older to sexual and reproductive health care, information and education
5.a
Undertake reforms to give women equal rights to economic resources, as well as access to ownership and control over land and other forms of property, financial services, inheritance and natural resources, in accordance with national laws
5.a.1
(a) Proportion of total agricultural population with ownership or secure rights over agricultural land, by sex; and (b) share of women among owners or rights-bearers of agricultural land, by type of tenure
5.a.2
Proportion of countries where the legal framework (including customary law) guarantees women’s equal rights to land ownership and/or control
5.b
5.b.1
Proportion of individuals who own a mobile telephone, by sex
5.c
Adopt and strengthen sound policies and enforceable legislation for the promotion of gender equality and the empowerment of all women and girls at all levels
5.c.1
Proportion of countries with systems to track and make public allocations for gender equality and women’s empowerment
SDG 14 targets covered
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Contact Information
Omer Aftab, CEO